6th MBD International Conference 2017

Abstract Submission: until March 15^th 2018

Abstract Acceptance Notification: until March 30^th 2018

Full Paper Submission: until May 15^th 2018

Conference Fee Payment & Registration Early Bird Registration March 1^st – May 10^th, 2018 Regular Registration May 11^th – June 10^th, 2018

Short Description

The 6^th International Conference on „Marketing and Business Development” (MBD2018) will be hosted by the Marketing School from the Bucharest University of Economic Studies, on June 14^th - 16^th 2018.

The conference brings together representatives of academia, governmental institutions, industry and research centers to share knowledge and experiences related to this scientific event’s main theme.

Conference Aim

The conference is designed to facilitate the communication within a worldwide community of marketing and business specialists. The event aims to become a scientific forum to discuss the state of the art, innovative strategies, new researches and recent marketing developments in the context of the latest changes in global business environment.

The conference encourages both theoretical and practical contributions on the following main topics, but not limited to: marketing research, marketing management, sustainable marketing, business ethics, relationship marketing, customer relationship management, experimental marketing, global marketing, online marketing, interactive marketing, business to business marketing, marketing communications, brand management and consumer behavior, business strategy, knowledge management, corporate social responsibility, entrepreneurship, sustainable development and economic growth.

Publication opportunity

Abstracts of the accepted papers, after a double blind peer-review, will be published in Abstracts of the 6^th International Conference on Marketing and Business Development, MBD 2018 (digital media), subject to author’s prior registration and payment.

Authors have the option to publish their accepted and presented full papers in the International Conference on Marketing and Business Development Journal, which will be listed in the following academic databases and indexes: Index Copernicus , RePEc , EconPapers , IDEAS , Cabell’s Directories, , Scribd, , Microsoft Academic Search and , Google Scholar .

The International Conference on Marketing and Business Development Journal will be sent to the academic database Thomson Reuters (former ISI Proceedings) for indexing in the Conference Proceedings Citation Index.